Monday 25 June 2012

TBCH thanks Diabetes UK Donors.

Diabetes UK, the leading UK charity that cares and campaigns for those affected by or at risk of the illness, have chosen TBCH to deliver their summer loyalty campaign.

Our CEO Steve Grout says: "We're delighted to be helping Diabetes UK. It's a fantastic charity that's striving to do more to help those affected and at risk. Diabetes is a growing problem in the UK, with 2.9 million people with the condition, so everything we can do to increase income is important."

The mail campaign, 'Thanks to You' takes the time to thank their regular givers for their continued support, demonstrating how their donations have enabled them to embark on three groundbreaking pieces of research.

Adam Morecroft, Supporter Development Manager at Diabetes UK says: "We're pleased to be working with TBCH. They're bringing real creative insight and data driven knowledge to us; it's really important for us to communicate the right tone and we believe the work will really resonate with our supporter base."



For more information on our latest campaign, please contact either sam.parsley@tbch.co.uk or steve.grout@tbch.co.uk


Wednesday 20 June 2012

This is a lot smaller than I thought it was going to be.

Yesterday morning, creative types Tim and Becky visited Battersea Zoo to find inspiration for an upcoming pitch. Can you guess who it's for? 

Actually, probably best you don't. Legal things and the such like.

After looking at monkeys with moustaches, the smallest horse in the world and what they now think was an emu, much thinking was done in the cafe. 

Becky and Tim rewarded themselves with a visit to the meerkat enclosure, because they liked meerkats before they were cool.

Here's Becky getting into the middle of the meerkat action:




 
And she is exiting through the tube clearly designed for 9 year olds:



And here's an actual meerkat:


Let's hope our work is as good as the zoo is AWESOME.



Wednesday 13 June 2012

Dom's Digital Round Up.

Every week, our Planner Dom Roe curates his weekly round-up of interesting online digi-bits. We've cherry picked the really interesting bits for you here:

Lynx create the world's first invisible ads.

Lynx hijacked a house and installed video screens in the windows. While the screens appeared blank to the naked eye, after viewers put on the special sunglasses, scantily clad models would appear. The idea is really cool but I can't help but think that the execution left a little to be desired...




EVOC put their money where their mouths are.

If you say your backpacks are indestructible, you should probably prove it. EVOC installed a billboard with one of their bags built into it, then they invited the public to kick, punch and attack the bag to test it's strength. Pictures were taken automatically and the scores were placed on Facebook - they even generated a leader board. Cool idea.




Best use of Social Media: Intel's Museum of Me.

This is pretty cool. And rightly so, it won the Webby Award for Best Use of Social Media back in May. Wait about a minute for it to load, then enjoy a three minute exhibition-style walk through your Facebook life. Beautiful? Or creepy? We like it. 

Best Online Guerilla & Innovation: Take This Lollipop.

Warning: Do not watch this when you're alone/of a nervous disposition. It gets creepy. Take This Lollipop was designed to raise awareness around giving applications access to your information online. Go on, we dare you.

Just how big is a Zettabyte?

A nice infographic that depicts the enormity of some of our new measures of data. As internet data usage increases, so do the ways we measure them. Fascinating, if a little mind-boggling.


Friday 1 June 2012

8 Reasons Why I Want To Come Back.

 [Julia came and joined the agency for three days work experience this week. We asked her to write a blog post for us, and this is what she wrote. It made us get a bit emotional if we're honest.]

The people

The most striking feature of the agency is definitely the friendly people. The number of people who asked me how I was doing or if I needed any help made me feel very welcome and part of the agency.

Harem

It's great for meetings but is as comfy as your living room. Complete with massive cushions and large windows overlooking the Thames, it's the perfect place to brainstorm and frankly, made this office much cooler than any other I've been to.

The emails

The emails I got were extremely insightful. I could get a real feel for TBCH through interesting articles and shared links. I have to say, I did rather enjoy the frequent messages informing me that the sandwich man had arrived and that there was chocolate on reception.

The work ethic

I love that I've had actual work to do, helping on tasks and seeing briefs come to life. No sitting around staring at the walls, photocopying or being the 'tea girl'. Thank you for letting me have a genuine 'work experience', rather than a few days off on Facebook. I was exactly what I'd hoped for.

The sweet treats

Tommy's Tuck Shop - an extensive selection of jelly sweets to munch on during a hard working day, all in aid of charity. What's not to like? Yum.

The creativity

In the space of one day, I saw seven ideas for a brief take shape and presentation on HTML that was both interesting and funny. And yet everyone still had the time to let me in on their secrets and I had so much fun amongst all the madness. 

The colourful office

I thought I'd gone to the wrong floor when I arrived at the teal and yellow reception area, but after a few days I can see the office's bright colours are fitting of the agency and it's energy. Farewell orange desk, it's been great...

The teaching

Most of all, I've come away from TBCH with lots of new knowledge buzzing in my brain. Thanks to all the bright sparks that have injected their wisdom over the last 3 days, whether through inductions, letting me watch you work or just by talking to me.

Well, that's it from me. I hope this isn't the last we see of each other...

Julia Pritchard